Do you want to discover which keyword research tools are the best for SEO?
The importance of keyword research in increasing traffic to your website cannot be overstated. It assists you in creating the ideal content to boost your organic search traffic.
The problem is that, particularly if you’re new to SEO, finding the correct keyword research tool may be difficult (Search Engine Optimization).
We’ll offer the top keyword research tools that pros use to increase website traffic in this post.
What is a Keyword Research Tool?
On search engines like Google, Bing, and Amazon, a keyword research tool aids in the identification of topic ideas that people are looking for.
This makes it easier for you to come up with content ideas that your clients are seeking for. Then, in your content strategy, you may include those subjects in your blog articles and landing pages.
Keyword research tools may also show you where your rivals are ranking on the first page for both seed and long-tail keywords. Then you may modify your content to target those keywords and grab their traffic.
For optimum ranking benefits, we suggest utilising the All in One SEO plugin for WordPress in conjunction with one of the keyword research tools listed below.
As a result, let’s take a look at some of the greatest keyword research tools for SEO.
1. SEMrush
SEMrush is a comprehensive SEO toolkit that allows you to do keyword research and boost your SEO rankings.
You may input a term into the Keyword Overview tool to receive a complete picture of all you need to know. This contains information such as how many people search for the phrase on a monthly basis (monthly search volume), if the keyword is getting more popular or less popular (the Trend), and much more.
You can also get a list of additional comparable phrases you may want to use, as well as a list of organic search results, so you can check where your rivals rank for the term, if you scroll down. You may also look at Google Advertisements for PPC ads that include that term (pay-per-click ads).
In the Domain Overview, you may plug in any competitor’s website to discover their organic search keywords, keyword statistics, and other organic traffic metrics.
If you go to the Organic Research page, you may see relevant keywords, your competitor’s search engine ranking positions (serps), the traffic value (cpc), and more.
All top marketers consider SEMRush to be the greatest keyword research tool on the planet. Their whole toolkit can assist you with content marketing, digital marketing, social media marketing, and more.
2. Ahrefs
Another popular keyword research tool that is comparable to SEMrush is Ahrefs. You may get keyword suggestions using Ahrefs’ keyword explorer by simply inserting a term into the search box.Following that, you’ll be presented with a big list of keyword suggestions.
You can also use Ahrefs to check which keywords your rivals are ranking for (but you aren’t), so you can produce fresh content pieces centred on those topics.
Ahrefs also has the ability to observe new keywords and keyword moves in search queries, which is a useful competitive intelligence feature.
SEMrush and Ahrefs both include a slew of additional valuable features, such as reports that discover broken links on your site, ppc keywords for Google Adwords, and more.
3. Ubersuggest
Ubersuggest is a free tool by Neil Patel that provides statistics on search traffic, keyword recommendations, and an estimate of how tough it will be to rank for your phrase (keyword difficulty).
You may see a table of the top 100 Google results for that term, with projected visitors, number of backlinks, a domain score, and total amount of social shares, in addition to viewing a lot of ideas for comparable keywords.
It also displays material linked to your term under Content Ideas, including projected monthly visitors, backlinks, and the amount of shares on Facebook and Pinterest.
You’ll be able to obtain additional keyword ideas, daily rank monitoring, and tailored SEO suggestions if you join Ubersuggest using your Google account. UberSuggest also has a Chrome plugin that might assist you streamline your process.
4. Google Keyword Planner
The Google Keyword Planner is mostly for marketers that wish to run their advertisements on Google. It is, nevertheless, a valuable tool for SEO, and unlike other commercial products, it is available for free.
You’ll need a Google Ads account to use it. You’ll need to establish one and input your payment information if you don’t already have one, but you don’t have to run a campaign or pay for anything.
You may plug in any term and get statistics about (roughly) how many monthly searches it has after you’ve gained access to the Keyword Planner via your Google Ads account. A large list of similar keyword suggestions will appear, which you may look through or save.
5. Long Tail Pro
Long Tail Pro, like other paid keyword tools, provides an overview of statistics about your term, with a special emphasis on how you rank on Google’s first page vs your competition.
You may use it to check at the top search engine results for your term to see where you rank in comparison to your competitors.
You may also watch particular keywords to observe how your content’s rating for those keywords changes over time.